As 2017 is right around the corner, so is one of the biggest hiring years for the US. The job market is going to be extremely competitive as companies start looking for top talent to help them stay competitive in their industry. Whether you are going to be actively or passively looking for a new position, now is the time to start to prepare your resume.
Many people think of a resume as just that one to two-page document that you try to cram your life experience onto. However, this is just a small portion of your resume. Everyone that has a computer, tablet or smart phone has some sort of Social Media footprint. This media is used by Hiring Managers, Human Resources, and Recruiters to help find and screen candidates. How does this stack up to your competition?
You might say that Facebook is not a professional site, so it shouldn’t necessarily reflect who I am professionally. Wrong! If you put it out there in cyberspace, then it is fair game for a potential employer to look at and judge you by. As you are reading this, you might be yelling at your computer screen saying “they can’t do that, my private life is my private life!” But stop and think of it this way, if your private life is your private life then why are you posting it for everyone to look at? Here are some tips to help clean up your Facebook profile:
- Change your security settings so that only friends can see your posts.
- Do not comment on political and religious posts.
- Review your profile pictures and delete your nightclub, and other potentially embarrassing profile pictures that you may have published in the past.
- Do not add co-workers/bosses/potential bosses/people you don’t know as friends.
LinkedIn is considered a professional media outlet and can be a great tool to add onto your paper resume. You should always keep your posts professional. Remember, LinkedIn is often used as a pre-interview interview. Posting or replying to posts that are not considered professional is an unwritten LinkedIn taboo and potential employers can see everything you do on LinkedIn. Here are some great tips for setting up a great LinkedIn Resume:
- Set a Headline that sets a value statement about yourself.
- Use a recent picture of yourself.
- Take this picture in clothing that you would go to an interview in for your profession.
- Use a picture that is of your upper body or a headshot.
- Smile in your picture. (For us prior military this is a hard concept to understand but it makes you more relatable!)
- Have a high quality background photo. Photos catch people’s eyes and make them linger longer on your profile.
- Ensure your professional timeline on LinkedIn matches your paper resume.
- Add your education and the schools you attended.
- Add skills, awards, professional papers, hobbies, and interests.
- Write your profile using keywords that are relevant to your experience and industry. Most companies and recruiters use keyword searches when searching for candidates.
- Join groups that are relevant to your profession or location.
- Follow companies that you would like to be a part of.
- Be active – reply to and share professional posts.
Now that you have your Social Resume in order, get ready for the interview you’re about to have!